GREENSBORO — School public relations professionals across the state were honored on Jan. 29 for the products of their craft during the North Carolina School Public Relations Association’s (NCSPRA) annual Blue Ribbon Awards for Effective Communications celebration at the O. Henry Hotel in Greensboro. Thirty-nine school districts were recognized for outstanding work and received a total of 229 awards in eight categories.
Allison Moxley, director of Human Resources, and Barbara Long, Career and Technical Education director, were present to accept awards on behalf of Elkin City Schools. Elkin City Schools received two Blue Ribbon Awards in the following categories for design, content and versatility:
• Electronic Media — Elkin City Schools Video, Bronze Award, special thanks to Paul Bledsoe for the development and voice over of this video.
• Special Events/Programs — 100th Anniversary Celebration of Elkin Graded School: 1915-2015, Gold Award
NCSPRA President Sharon Spence, public information officer for Lee County Schools, said entries of the award winners rivaled the best work of public relations practitioners in any field. “Blue Ribbon Awards are the highest honor in our organization and they validate the superior work done by my colleagues this year,” Spence said. “This roster of excellence is tangible evidence that NCSPRA’s public relations professionals are among the Nation’s finest and that they are producing cutting edge communications and products that support their schools and school systems.”
Award categories included digital media engagement, electronic media, excellence in writing, image/graphic design, marketing, photography, publications (print and electronic), and special events and programs. “Best of the Best” honors were also awarded to the most outstanding entry in each category. Entries were judged by the Georgia School Public Relations Association Board of Directors.
Prior to the awards ceremony attendees heard a presentation from Rachel Beaulieu, Director of Legislative and Community Affairs at NCDPI, entitled “7 Hot Education Topic in the NC Legislature.” W. Jeffrey Booker, Gaston County Schools superintendent and NCSPRA superintendent liaison, also offered congratulatory remarks during the ceremony on behalf of the state’s school superintendents.
NCSPRA’s mission is to build support for public education through well-planned and responsible public relations. For more information visit the NCSPRA Facebook page or www.ncspra.org.